{"id":8379,"date":"2023-06-03T17:06:12","date_gmt":"2023-06-03T20:06:12","guid":{"rendered":"https:\/\/metroarquitetos.com.br\/?p=8379"},"modified":"2025-02-18T05:53:50","modified_gmt":"2025-02-18T08:53:50","slug":"accor-novotel","status":"publish","type":"post","link":"https:\/\/metroarquitetos.com.br\/en\/project\/accor-novotel\/","title":{"rendered":"Accor Novotel, 2020"},"content":{"rendered":"<p><a href=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_001.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12663\" title=\"289 DV FC FP 001\" src=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_001.jpg\" alt=\"289 DV FC FP 001\" width=\"2500\" height=\"1667\" srcset=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_001.jpg 2500w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_001-750x500.jpg 750w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_001-1120x747.jpg 1120w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_001-768x512.jpg 768w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_001-1536x1024.jpg 1536w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_001-2048x1366.jpg 2048w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_001-500x333.jpg 500w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_001-300x200.jpg 300w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_001-600x400.jpg 600w\" sizes=\"auto, (max-width: 2500px) 100vw, 2500px\" \/><\/a><\/p>\n<p class=\"p1\"><strong>Project developed for the International Competition organized by the Accor Group<\/strong> aimed at reimagining the concept of the Novotel Hotel, the Group&#8217;s first brand. Awarded first place, it is currently being implemented in several locations across the network.<\/p>\n<p><a href=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_019.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12665\" title=\"289 DV FC FP 019\" src=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_019.jpg\" alt=\"289 DV FC FP 019\" width=\"2500\" height=\"1667\" srcset=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_019.jpg 2500w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_019-750x500.jpg 750w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_019-1120x747.jpg 1120w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_019-768x512.jpg 768w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_019-1536x1024.jpg 1536w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_019-2048x1366.jpg 2048w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_019-500x333.jpg 500w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_019-300x200.jpg 300w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_019-600x400.jpg 600w\" sizes=\"auto, (max-width: 2500px) 100vw, 2500px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>The conceptual foundation proposes a new hospitality experience by reimagining the hotel as an urban hub, offering public services and uses. In this model, both guests can interact with the city, and local residents can enjoy this semi-public space.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/03--e1732020326565.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6985 size-full\" title=\"03\" src=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/03--e1732020326565.jpg\" alt=\"\" width=\"1448\" height=\"637\" srcset=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/03--e1732020326565.jpg 1448w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/03--e1732020326565-750x330.jpg 750w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/03--e1732020326565-1120x493.jpg 1120w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/03--e1732020326565-768x338.jpg 768w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/03--e1732020326565-600x264.jpg 600w\" sizes=\"auto, (max-width: 1448px) 100vw, 1448px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/05-1-e1667247426697.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6934 size-full\" title=\"05 1\" src=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/05-1-e1667247426697.jpg\" alt=\"05 1\" width=\"1185\" height=\"545\" \/><\/a><\/p>\n<p>The interiors were designed with maximum flexibility to accommodate various uses of spaces and design elements. These can be adapted to different occasions and needs. Through a system of prefabricated modular elements \u2014 where large-scale replication enables the creation of complex details economically \u2014 structural furniture and concrete partitions are proposed to organize the space.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/13.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6950 size-full\" title=\"13\" src=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/13.jpg\" alt=\"\" width=\"1262\" height=\"835\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/06-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6936 size-full\" title=\"06 1\" src=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/06-1.jpg\" alt=\"06 1\" width=\"1125\" height=\"692\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/14.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6957 size-full\" title=\"14\" src=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/14.jpg\" alt=\"14\" width=\"1678\" height=\"900\" \/><\/a><\/p>\n<p>The architectural concept also reflects the Accor brand&#8217;s hotel tradition, established in 1967, by emphasizing the balance of elements\u2014simple, timeless, and elegant. The project was designed with durability, aging gracefully, and the use of non-perishable materials in mind. This ensures that, in the future, the hotel can be refreshed with new combinations of furniture, decor, and textiles while maintaining the same structural architectural foundation.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/09-e1667335525520.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6942 size-full\" title=\"09\" src=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/09-e1667335525520.jpg\" alt=\"09\" width=\"1454\" height=\"590\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_004.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12669\" title=\"289 DV FC FP 004\" src=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_004.jpg\" alt=\"289 DV FC FP 004\" width=\"1875\" height=\"2500\" srcset=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_004.jpg 1875w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_004-563x750.jpg 563w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_004-840x1120.jpg 840w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_004-768x1024.jpg 768w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_004-1152x1536.jpg 1152w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_004-1536x2048.jpg 1536w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_004-500x667.jpg 500w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_004-600x800.jpg 600w\" sizes=\"auto, (max-width: 1875px) 100vw, 1875px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/11-e1667249282438.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6946 size-full\" title=\"11\" src=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/11-e1667249282438.jpg\" alt=\"11\" width=\"1677\" height=\"500\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_010.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-12671\" title=\"289 DV FC FP 010\" src=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_010.jpg\" alt=\"289 DV FC FP 010\" width=\"2500\" height=\"1667\" srcset=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_010.jpg 2500w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_010-750x500.jpg 750w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_010-1120x747.jpg 1120w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_010-768x512.jpg 768w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_010-1536x1024.jpg 1536w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_010-2048x1366.jpg 2048w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_010-500x333.jpg 500w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_010-300x200.jpg 300w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_010-600x400.jpg 600w\" sizes=\"auto, (max-width: 2500px) 100vw, 2500px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/12-e1667249241897.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6948 size-full\" title=\"12\" src=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2022\/10\/12-e1667249241897.jpg\" alt=\"12\" width=\"1174\" height=\"567\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_003.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-12667\" title=\"289 DV FC FP 003\" src=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_003.jpg\" alt=\"289 DV FC FP 003\" width=\"1764\" height=\"1175\" srcset=\"https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_003.jpg 2500w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_003-750x500.jpg 750w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_003-1120x747.jpg 1120w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_003-768x512.jpg 768w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_003-1536x1024.jpg 1536w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_003-500x333.jpg 500w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_003-300x200.jpg 300w, https:\/\/metroarquitetos.com.br\/wp-content\/uploads\/2023\/06\/289_DV_FC_FP_003-600x400.jpg 600w\" sizes=\"auto, (max-width: 1764px) 100vw, 1764px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Technical Specifications:<\/strong><\/p>\n<p><strong>Project Type:<\/strong> Hospitality<br \/>\n<strong>Project Start:<\/strong> 2020<br \/>\n<strong>Architectural and Interior Design:<\/strong> Gustavo Cedroni, Martin Corullon, Fabiane Sakai, Oreste Sanese, and Tiago Nicoletti<br \/>\n<strong>Client:<\/strong> Accor<br \/>\n<strong>Acoustics Consultancy:<\/strong> Harmonia Ac\u00fastica<br \/>\n<strong>Concrete Consultancy:<\/strong> Paulo Koelle<br \/>\n<strong>Visual Communication:<\/strong> P\u00e2mela Gomes<br \/>\n<strong>Virtual Reality:<\/strong> Vround<br \/>\n<strong>Photo:<\/strong> Fran Parente<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Project developed for the International Competition organized by the Accor Group aimed at reimagining the concept of the Novotel Hotel, the Group&#8217;s first brand. Awarded first place, it is currently being implemented in several locations across the network. &nbsp; The conceptual foundation proposes a new hospitality experience by reimagining the hotel as an urban hub,&#8230;<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[115,113,48],"tags":[],"class_list":["post-8379","post","type-post","status-publish","format-standard","hentry","category-client","category-home-en","category-project"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Accor Novotel, 2020 - Metro Arquitetos<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/metroarquitetos.com.br\/en\/project\/accor-novotel\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Accor Novotel, 2020 - Metro Arquitetos\" \/>\n<meta property=\"og:description\" content=\"Project developed for the International Competition organized by the Accor Group aimed at reimagining the concept of the Novotel Hotel, the Group&#8217;s first brand. 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